MAYER HAWTHORNE. THE NEW DOO WOP!

Who is Mayer Hawthorne?

Originally known as DJ Haircut, this 29-year-old white kid from Ann Arbor went from DJ to soul singer. What started out as a joke for the DJ caught the ear of Stones Throw Records, as well as BBC Radio 1 host Gilles Peterson and producer/DJ Mark Ronson. Expectations are high for the admitted vinyl junkie who never planned on taking his crooning public. Hawthorne’s hanging-by-a-string falsetto and breakbeat production on his first recorded effort, the tender “Just Ain’t Gonna Work Out”

Hawthorne has produced and played instruments for much of his life, but never intended to become a singer. He isn’t formally trained, and never sang in the church choir or in any of the bands he was in. But here he is, new school soul sensation, who has taken the Motown assembly-line production model and eliminated nearly every element but himself and a few hired hands with no intended marketing plan.

IM LOVIN THE OLD SCHOOL SOUL.